Web Design
Web Development Methodology:
Step One - Discovery/Analysis: The discovery phase is a critical first step that involves a meeting or series of meetings with you or your team to understand your specific goals, brand image, technical requirements and overall visions for the new web strategy. We'll leverage your input with our comprehensive insight to formulate a customized Internet strategy most appropriate for your business model, marketing strategy and infrastructure.
Step Two - Outline: The outline phase depending on project scope consists of a site map and images. A rough design will be created from the specifications gathered in the discovery phase. The site map demonstrates navigation, style, and textual look and feel. These prototypes establish the foundation for the actual web site development, which, upon your feedback will be modified and updated before proceeding.
Step Three - Prototype: The prototype will be put in code and placed in a testing container for user acceptance testing and project refinement. Rigorous end-to-end testing occurs for cross-browser compatibility including Internet Explorer, Firefox, and AOL.
Step Four - Production: Once testing is completed the project will be implemented on the web on the scheduled release date. Traffic and performance analysis begins.
Step Five - Promotion: Initial search engine submissions are made, and positioning analysis is completed. Client email and web advertising begin.
Step Six - Support: The job of creating the site is complete and the site is released. Your public web site represents your business electronically; the graphics, navigation, technology and usability must be kept current. Internet Marketing NJ suggest that you establish a regular review and maintenance schedule after the initial release of your web site to accommodate client requests, content updates, user feedback and emerging web technologies.
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